Advertising
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How digital advertising works and the technology behind it. Readers can learn about programmatic buying and ad exchanges, tracking and attribution after third-party cookies, ad formats and fraud, privacy regulation, and the business model behind free products.
Google Consent Mode v2Samsung mocks Apple’s crushing iPad Pro ad with its own ‘UnCrush’ pitchNetflix to take on Google and Amazon by building its own ad serverNetflix’s ad tier hits 40 million usersLearn how Amazon Ads created a generative AI-powered image generation capability using Amazon SageMakerBumble apologizes for its anti-celibacy ad fumbleVerizon, AT&T, and T-Mobile’s ‘unlimited’ plans just got a $10M slap on the wristOverwolf acquires NitropayAmazon Prime Video ads are about to get more intrusiveOpenAI strikes licensing deal with the magazine giant behind People
